Higher National Diploma in Business is a level 5 accredited programme in the UK and internationally recognized. It has 15 courses and is equivalent to the first two years of a degree. With one additional year of study at a university it can become a BA Honours Degree. The diploma has transferable credits of a minimum of 240.
This qualification is classified as a ‘Specialized’ pathway in Marketing, which encourages students to focus on this unique professional discipline. Students will cultivate a comprehensive understanding of the principles of marketing and will learn to apply these principles in a variety of promotional and branding contexts. They will learn how to assess the suitability of diverse marketing strategies for addressing challenges, will be adept to perform effectively in their specialized field, and will acquire the qualities necessary for employment in situations requiring the exercise of personal responsibility, strategic decision-making, and creative thinking.